Everyone knows about the sugar-white beaches, turquoise water, and charming communities like Seaside and WaterColor, but there’s so much more to 30A than what makes the postcards. If you want to experience 30A like a local, this guide is for you.
Here are some of our favorite places that don’t always make the tourist brochures but are absolutely worth checking out.
1. Eastern Lake Trail System
Tucked away between WaterColor and Seagrove Beach, these scenic trails are perfect for walking, biking, or just escaping into nature. Locals love to start their mornings with a quiet stroll or a run along these peaceful paths surrounded by longleaf pines and coastal dune lakes.
Pro Tip: Pack bug spray and a camera, sunrises here are next level.
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2. The Blue Giraffe (Inlet Beach)
This whimsical art gallery and gift boutique is a local favorite. Whether you’re looking for a meaningful souvenir, beachy artwork, or a fun gift, The Blue Giraffe carries work by local artists you won’t find anywhere else.

3. Old Florida Fish House (Seagrove) on a Weeknight
Yes, it’s popular, but locals know that if you go on a weeknight, you’ll avoid the crowds and catch live music, fresh sushi, and a laid-back lakeside vibe. Sit on the deck, watch the sunset over Eastern Lake, and enjoy one of the best hidden date spots around.

4. The Seaside Farmers Market (Saturdays)
Tourists might walk past it, but locals show up early for the fresh bread, Gulf seafood, local honey, kombucha, and artisan soaps. It’s a great way to support local makers, and the pastries alone are worth setting an alarm for.

5. Black Bear Bread Co. in Grayton Beach
This neighborhood café and bakery is the go-to for locals grabbing their morning coffee, breakfast sandwich, or a fresh loaf of sourdough. Yes, it gets busy, but it’s the good kind of busy, think surfboards parked outside, dogs lounging under café tables, and friendly “hey y’all”s from across the patio.

6. Greens of Rosemary Beach
While many visitors gravitate toward Main Street, a stroll through Rosemary Beach’s greens offers a peaceful change of pace. These open grassy spaces are framed by charming architecture, shaded walkways, and blooming gardens. Whether you’re laying out a picnic, letting the kids run free, or snapping a serene photo, the greens are a beautiful reminder to slow down and soak in the moment.

7. Dunes of Grayton Beach
Tucked between the sea oats and shoreline, the dunes at Grayton Beach are a quiet masterpiece of natural beauty. Their soft curves, wind-shaped patterns, and native grasses create a stunning contrast against the Gulf’s emerald waters. Whether you're walking the boardwalks or catching golden hour light, the dunes offer a peaceful, picture-perfect setting that feels untouched and timeless.

8. Blue Mountain Beach Creamery
Not exactly a secret, but it’s the place locals go when the ice cream cravings hit. Steps from the beach, this little gem serves up homemade flavors that beat any chain shop by a mile.

9. The Underwater Museum of Art
Just off the coast near Grayton Beach lies the first permanent underwater sculpture park in the U.S. It’s out of sight, but scuba divers and snorkelers in the know make it a priority. The sculptures double as artificial reefs, attracting marine life and creativity in equal measure.

10. Local Live Music at The Red Bar (Grayton Beach)
Tourists love it, but locals live for it. If you want to really feel the 30A spirit, catch a live band and dig into a plate of blackened grouper. No reservations, no dress code, just great music and even better vibes.

Ready to Explore Like a Local?
Whether you're here for a week or thinking of staying a lifetime, there’s so much more to 30A than meets the eye. These hidden gems are what make our community so special, and once you discover them, you’ll feel like you’re in on the secret too.
Thinking of making 30A your forever getaway? We'd love to show you around.
Contact the Bobby J Team to learn more about living where people vacation.
Let us help you find your own hidden gem on 30A!
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